I was thinking earlier today how much of a consumers world we are living in.В I’ve noticed that a alot of people don’t quite take advantage of it, because they’re either too lazy, or otherwise to really take the action required.В But information is more readily available now than ever, buisinesses are being more transparent than ever (whether they want to or not) and because of the large blogging community that can easily expose a buisiness’ flaws it becomes impossible to really scam people and get away with it.В Yet many people ignore all the reviews, testimonials, and blog entries relating to products and simply purchase what Google tells them to, because if it is in the top 10 on Google the product is obviously from a reputable seller and they can be trusted with your money.